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Effective governance and demonstration of leadership

affects the way in which we manage the environmental,

social and economic concerns in creatingvalue for the key

stakeholders. Maintaining stability of the organization’s

governance structure is critical to ensure resilience

against disruptive changes in the internal and external

environment and thus to the value creation process.

Commitment

VIVACOM is committed to the highest standards of

ethical behaviour from our directors, management and

employees. In line with this commitment, we continue

to enhance and align policies, systems and processes to

embed sound corporate governance principles and ethical

standards. Guided by these principles and standards,

directors and management are required to exercise

rigorous ethical judgement in leading the business and

acting in the best interests of key stakeholders.

VIVACOM’s primary objective is the creation of value for

all its stakeholders through the provision of innovative

customer and market focused solutions. In pursuing this

objective, we have committed to the highest standards of

governance and we strive to embed a culture that values

and rewards exemplary ethical standards, personal and

corporate integrity, as well as respect for others.

We believe that corporate governance is an ethically

driven business process that is committed to values aimed

at enhancinganorganization’swealthgenerating capacity.

This is ensured by taking ethical business decisions and

conducting business with commitment to values, while

meeting stakeholders’ expectations.

Approach

Our approach to governance is based on the belief that

there is a link between high quality governance and

the creation of sustainable value for all stakeholders. It

is our view that governance is not just a matter for the

Managing Board – a good governance culture must be

fostered throughout the organisation.

The current economic environment underscores the

need for adopting the highest standards of corporate

governance. This is also clearly a timewhere engagement

with stakeholders is more important than ever. Key

part of our approach to governance is ensuring that

stakeholders’ views are heard and understood. The

Managing Board governs the Company in accordance

with its commitment to a transparent and high quality

governance system.

Our corporate governance framework ensures that we

make timely disclosures and share accurate information

regarding our financials and performance, as well as the

leadership and governance of the Company. At VIVACOM,

it is imperative that our Company affairs are managed in

a fair and transparent manner. This is vital to gain and

retain the trust of our stakeholders and helps us evolve

with changing times.

Bodies

As per the statutes of the Company, our top-line

governance system is based on two corporate bodies:

Managing Board, in charge of the strategic management

of the Company, and Supervisory Board, responsible

for supervision and control. This traditional two-tier

management system allows for the clear exchange

of views between management and shareholders on

fundamental elements of governance.

Supervisory Board

The Members of the Supervisory Board are elected by

the sole owner of the Company for a five-year term and

can be re-elected without limitations. The Supervisory

Board supervises the policy pursued by the Managing

Board, the Managing Board’s performance of its

managerial duties and the Company’s general course of

affairs, taking account the interests of all the Company’s

stakeholders. The Supervisory Board can approve

business transactions reported by the Managing Board

as per the statutes of the Company and the existing

legislation, as well as to assist the Managing Board by

providing advices. In 2018 the Supervisory Board held 10

meetings in total.

Managing Board

The Managing Board manages the business of the

Company. Its members are elected by the Supervisory

Board for five-year terms and can be re-elected without

limitations. Managing Board is responsible for the

Company’s strategy, portfolio policy, deployment of

human and capital resources, risk management system

and financial performance. The Managing Board is also

entitled to appoint the Chief Financial Officer and Chief

3.1.

Governance

Accountant, selects the type of accounting policies,

approves staff support programs, prepares and presents

to the Supervisory Board the annual financial report, as

well as proposing a profit distribution scheme, taking

decisions on the management of strategic assets, etc.

Following a Supervisory Board approval, the Managing

Board takes decisions on strategic and operating plans,

the annual budgets and business plans of the Company.

The Managing Board reports to the Supervisory Board

and to the Sole owner. During the year the Managing

Board held 80 meetings in total.

Remuneration

Our remuneration philosophy is interlinked to our

approach, aiming to support current and evolving

business priorities. The philosophy includes our desire

to attract, motivate and retain talent and to execute

business strategy in a sustainable manner over the long-

term.

We aim to promote an action-oriented culture focussed

at delivering results, and our remuneration programs

therefore includes variable pay and long-term value

creation. The Managing Board members are entitled to

an annual bonus remuneration at the amount of 50%

of the paid for the previous calendar year annual gross

remuneration, if the Company meets the projected

and agreed annual performance goals. If the Company

exceeds these goals, members of the Managing Board

will be paid a total bonus of up to a maximum of 100%

of the paid for the previous calendar year annual gross

remuneration. In our opinion, this relationship and

ratio between base salary and performance-related

incentives adequately reflects the balance between

the Company’s objectives and its entrepreneurial

spirit. Moreover, we are confident that the level and

structure of Managing Board remuneration is in line with

management development goals and pay differentials

within the Company. This enables us to attract, motivate

and retain senior management of the necessary calibre

and leadership background.

Furthermore, members of the Supervisory and

Managing boards are obliged to deposit guarantees

for their governance duties. The exact amount of the

guarantees is determined by a resolution of the sole

owner but cannot be less than the contracted quarterly

gross remuneration per member. The guarantees for the

relevant periods are released following a resolution of

the sole owner for discharge of liability which could be

performed only on the basis of an audited annual report

for the financial year.

Remuneration amounting to BGN 3,772 thousand

relating to the members of the Managing Board and to

key management personnel has been accrued for the

year ended December 31, 2018.

3. GOVERNANCE AND

COMPLIANCE

10

80

57

46

ANNUALREPORT

2018

INTEGRATED

Meetings of the

Supervisory Board

Meetings of the Managing

Board

Average age of Supervisory

Board members

Average age of Managing

Board members

40

41